whether adverstising through tv,radio is direct marketing?

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whether adverstising through tv,radio is direct marketing?..

Answer / shezadeshiven

Direct marketing is when we sell the product thorugh
catalogs/mails/spam e-mails, where the customer is reached
out directly. The mail or the catalog is sent in the
customers name, so he/she get the feeling of customized
message which is sent to him/her exclusively. While TV and
Radio are broadcast media, so they are mass marketing
mediums.

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11 Yes

1 No

whether adverstising through tv,radio is direct marketing?..

Answer / ajaikapal gopinath

No, Selling a product personaly to a customer is Direct
marketing. Selling a concept through advt. Or detailing is
indirect selling.

Is This Answer Correct ?

9 Yes

1 No

whether adverstising through tv,radio is direct marketing?..

Answer / eceavi

no advertising through tv and radio is indirect marketing.

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4 Yes

2 No

whether adverstising through tv,radio is direct marketing?..

Answer / vandana gupta

direct marketing means we directly contact customer thru by
many means like telemarketing,door to door marketing,by
sending mail,by this all we contact customer.thru
advertising or tv or radio is nt direct marketing as in
this we are applying to all ppl ..but in direct marketing
we know ur customer whom we want to sell ur product.

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2 Yes

0 No

whether adverstising through tv,radio is direct marketing?..

Answer / jitendra

tv adds is not direct marketing as it is focussed on the mass and we r not ending to a sale through tv advertisements,in case of direct marketing we focus on our target customers and contact them directly through mails,spams,calls etc.and try make a sale.some examples of direct marketing are well known asian sky shop where customer can reach us back on the given phone numbers and which can be converted into sales,where as after seeing an add in tv people cannot reach back to the company unless and until a help line no. is provided in the add,and if the help line number is provided in the add,then that add can be termed as direct marketing tool. sending catalouges to target customers is also direct marketing.

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whether adverstising through tv,radio is direct marketing?..

Answer / guest2

it is direct marketing if the audience is our target
customers, so it can be for a mass product

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0 Yes

3 No

whether adverstising through tv,radio is direct marketing?..

Answer / gautam kr.singh,mimt

ya certainly,it is direct markting;b'coz doing this
organization is able to reach and convince their cosomers
directly.