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Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve?
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Explain how you can track conversions in google adwords?
Why should you avoid adding duplicate keywords across ad groups?
Which is a benefit of advertising online with google adwords?
Every time your ad is eligible to show, adwords calculates its ad rank using your bid amount, components of quality score?
How many types of keyword match type in google adwords?
The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?
what key differences enable some online advertising campaigns to invest with more flexibility without a predetermined budget in mind?
Mimi wants to reach people searching for baked goods, but only wants her ads to show during the hours she's open for business. Which campaign type is a good fit?
Using the paid & organic report for her travel website, karen noticed a relatively high organic clicks/query rate for the search query hawaii vacations. What does this mean?
What is the typically result higher quality scores in?
Name some of google adword ad extensions?
Explain what is an ad group in google adwords?
Google AdWords 
