How to calculate ad rank?
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A client wants to promote her new mobile app by showing her ads in other mobile apps. How can adwords help accomplish her goal?
Which formula represents how ad rank is determined on google search?
What should an advertiser use to organize ad groups?
Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?
When reviewing the search terms report for one of your client's campaigns, you notice several terms that aren't relevant to what they're advertising. How can you use this information when refining the campaign's keywords?
in the case of a placement targeted ad on the google display network, the quality score portion of calculating ad rank is based on-?
Your ad is live on google search, and you want to continue to check it over time to see if it is still running. Why is it advised that you use the adpreview and diagnosis took, instead of doing searches to find your ad on google.com?
You would choose to advertise on the google search network if you wanted to?
Which is a benefit of advertising online with google adwords?
Explain how you can track conversions in google adwords?
You are focused on reaching viewers with video content, and are looking to pay only when a user views your ad (cpv model). Which form of adwords video advertising would be most appropriate?
cliff just started working with a client who has a very disorganized adwords account. What's an effective way for him to begin restructuring his client's account?