Q.1 Assume that the following new products are being launched in the market – a) Electric car and b) Pocket calculators. Based on the five characteristics of innovations, what prediction could you make regarding the speed of adoption of these products? Q. 2 Select an example of an industrial buying decision. List out and briefly explain five similarities and five differences between the industrial decision process you have selected and the consumer decision process. Q. 3 Which behavioral variables could be used to segment the following markets ?– a) Soft drinks b) Household cleaners and c) Credit cards. Q. 4 Explain discount orientation, upscale orientation and at-the-market orientation with example.
1 4212Assume that the following new products are being launched in the market – a) Electric car and b) Pocket calculators. Based on the five characteristics of innovations, what prediction could you make regarding the speed of adoption of these products
1 5049Post New Marketing Sales Questions
Discuss the various functions of marketing.
According to you, what is the amazing aspect of an inside sales job ?
How a new regional manager devolop his new assigned territory & how he manage his people?
Have you always met your sales goals?
Describe a time your company did not deliver on its product or service and how you responded?
How do you do marketing analysis for a new and unknown product?
what is channel sales management how it works and what is the role of channel partner and their roi ?
what is stock turn over ratio used for?
Do you believe a firm does enough to uphold the vision and mission of the company? What has been your experience as a customer?
What do you understand by the term Charge back?
What should be the ideal sample size while conducting a survey?
Why do you want to work for this company and how will you add to its success?
Why you change job in March this time is increment time
How is the field of marketing different from other fields?
Sales Made without collecting c- from. What type of sales is this