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Google AdWords Interview Questions
Questions Answers Views Company eMail

Which is a benefit of adwords for search marketing?

223

nadia manages a local gym and is running an ad to drive more free trial memberships. What could she include in her ad text?

220

in order to target this particular user, which campaign language setting should an advertiser use?

228

What's a reason to use the search network with display select campaign type?

276

Your client gets more conversions from ads that appear to people in tokyo. What actions should you take to try and increase the number of conversions for this client?

217

You want to generate leads with your adwords campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (roi) for this campaign?

231

Mimi wants to reach people searching for baked goods, but only wants her ads to show during the hours she's open for business. Which campaign type is a good fit?

241

Why should you avoid adding duplicate keywords across ad groups?

258

a client who owns an online running shoe store wants to drive sales of a particular model of women's running shoes. What keywords should you include in this client's keyword list to help achieve their goal?

253

anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?

229

You are focused on reaching viewers with video content, and are looking to pay only when a user views your ad (cpv model). Which form of adwords video advertising would be most appropriate?

224

A client that owns a fine-dining restaurant in london wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client's campaign to help achieve their goal?

248

How can you see if people are searching for your client's services during the early morning and evening hours?

239

which of the following items is not a component of quality score?

231

Your client noticed last month that his ad often showed up beside another advertiser's ad for the same search terms. How can you help your client understand how he is performing compared to other advertisers?

264


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Un-Answered Questions { Google AdWords }

When reviewing the search terms report for one of your client's campaigns, you notice several terms that aren't relevant to what they're advertising. How can you use this information when refining the campaign's keywords?

226


How to track conversions in google adwords?

226


Mention what is the limit set for the number of characters for adwords ad?

216


what is the impact of poor landing page quality on an ad group?

194


Which best describes keyword contextual targeting?

239


What strategy should giorgio use to increase the number of relevant clicks from his search network campaign?

227


How to calculate ad rank?

213


When optimizing your campaign, you can get ideas for negative keyword and placement exclusions lists through which adwords tool?

227


Your client wants to show ads to people who've visited her website before. Which adwords feature would you recommend she use?

185


If both keywords and placements are added to the ad group, they would work together to?

200


one of your clients wants to know why a campaign went over the specified daily budget several days in a row. What would you explain to your client about how the adwords system works?

270


Explain what is conversion optimizer in adwords?

284


Google analytics can help you learn more about the behavior of your client's customers. What is the reason?

263


which potential factor does google use to calculate a search campaigns recommended daily budget?

235


which of the following items is not a component of quality score?

231