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Google AdWords Interview Questions
Questions Answers Views Company eMail

What is the maximum cost-per-click (cpc) bid?

191

In order for cost-per-click (cpc) ads and cost-per-thousand impressions (cpm) ads to compete with each other in the same auction on the google display network, the adwords system converts the cpc ads bid to?

200

A lower cpa does not necessarily indicate higher profit. Why?

217

A standard adwords text ad is made up of?

208

If the cost-per-thousand impressions (cpm) option is not available for a campaign, what is the most likely reason is that the campaign?

162

An advertiser should group their campaigns by?

201

You can use display planner to ?

150

Negative keywords can help advertisers refine the targeting of their ads, and potentially increase in?

171

What best describes enhanced cost-per-click (ecpc)?

173

Keyword planner can help you build a new search network campaign by?

218

You would advise a client that's launching a new product line to advertise on the google display network because she can?

166

What is the use of keyword planner?

164

What is the use of opportunities tab with adwords?

218

What happens grouping similar keywords together in an ad group?

167

Your ad can show to a potential customer when your targeted language matches to?

199


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Un-Answered Questions { Google AdWords }

What is google quality score?

178


How can you use this data to optimize your client's bidding strategy?

198


In order for cost-per-click (cpc) ads and cost-per-thousand impressions (cpm) ads to compete with each other in the same auction on the google display network, the adwords system converts the cpc ads bid to?

200


Which method would be recommended for an advertiser who is trying to increase the quality score of a low-performing keyword?

167


Tom wants to promote his windshield repair company's emergency service by reaching people right when they're searching for help. Which campaign type is a good fit?

180


anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?

187


Your ad can show to a user when your targeted language matches?

171


What's the easiest way to evaluate if one version of your landing page performs better than another for the same ad?

205


What is the use of ad groups?

213


Explain how you can track conversions in google adwords?

236


If an advertiser improves the quality score of a keyword, this keyword may?

163


Your ad can show on the google search network when someone searches for terms that are similar to your?

168


Your client wants to increase the number of people visiting his website. When analyzing the data for search campaign, which metric do you most want to improve?

171


What is the significance of impression share metric?

188


What happens grouping similar keywords together in an ad group?

167