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Google AdWords Interview Questions
Questions Answers Views Company eMail

Blake is focused on branding and is more interested in his ads being viewed than in generating clicks. Which of these features would not be a good fit for him?

199

Which adwords settings are specified at the account level?

239

what type of bidding method is used to manage image ads on the google display network?

240

What would be the most appropriate landing page for his ad?

211

What strategy should giorgio use to increase the number of relevant clicks from his search network campaign?

227

A keyword with very low clickthrough rate (ctr) will usually receive-?

245

Data shows the audience for a client's running shoe store is women ages 35 to 50. How can you optimize this client's display network campaign based on your research?

200

Which is a benefit of manager defined spend (mds)?

212

An advertiser wants to increase the quality score of a low-perofrming keyword. Which approach would you recommend?

244

which is one characteristic of the accelerated delivery method?

232

Which formula does google use to rank keyword-targeted ads on google search

208

How can you use this data to optimize your client's bidding strategy?

235

If you have set a maximum cpc bid of $1 for your ads, and if the next most competitive bid is only $0.50 for the same ad position, what is the maximum cpc you would need to pay to show your ad - assuming your ad is similar in all other aspects?

283

what is the impact of poor landing page quality on an ad group?

194

in the case of a placement targeted ad on the google display network, the quality score portion of calculating ad rank is based on-?

284


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Un-Answered Questions { Google AdWords }

when reviewing your client's search network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

212


Mention in google adwords that options can’t be changed after creating an account?

206


What is the maximum cost-per-click (cpc) bid?

241


why should you link your client's adwords account to google's webmaster tools?

215


What is the meaning of ctr and how you can calculate?

256


Your ad can show to a potential customer when your targeted language matches to?

278


What strategy should giorgio use to increase the number of relevant clicks from his search network campaign?

227


your client's campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client's conversion rate?

240


Cpc bid, you should consider the amount that you make from a purchase because you want to set a bid amount that's?

203


You can win a higher ad position in the auction with a lower cost per click (cpc) bid by?

226


which is one characteristic of the accelerated delivery method?

232


which are required components of an ad group running on the search network?

268


your new client's adwords account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client's keywords?

216


If the cost-per-thousand impressions (cpm) option is not available for a campaign, what is the most likely reason is that the campaign?

208


Your travel agency client is running a very targeted campaign to reach people who are visiting paris on vacation and don't live in france. What would be an effective way to target this client's customers?

240