Explain what is conversion optimizer in adwords?
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How to calculate quality score and ad rank?
What is the significance of impression share metric?
anne-marie's business goal is to generate online sales of her handmade purses. Her adwords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (roi)?
When reviewing the search terms report for one of your client's campaigns, you notice several terms that aren't relevant to what they're advertising. How can you use this information when refining the campaign's keywords?
Explain what is conversion optimizer in adwords?
what is the recommended next step if you noticed from the search terms report that certain terms are leading to a high number of clicks on your ads?
How often does the adwords system run an auction to decide which ads to show on the google search page?
A standard adwords text ad is made up of?
what is the impact of poor landing page quality on an ad group?
How can you see if people are searching for your client's services during the early morning and evening hours?
which can be controlled at the ad group level of an adwords account?
what do you mean by adwords keywords?