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Define adwords
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What are adwords?
Which is the best way for bob to limit her access to only those accounts?
an advertiser wants to increase clickthrough rate (ctr). Which would help to eliminate irrelevant impressions?
What is an ad group in google adwords?
A client that owns a fine-dining restaurant in london wants to get more phone calls from people researching places to eat on their mobile phones. How should you optimize this client's campaign to help achieve their goal?
If the cost-per-thousand impressions (cpm) option is not available for a campaign, what is the most likely reason is that the campaign?
what happens when an advertiser sets a daily budget lower than the recommended amount, using the standard delivery method?
What happens grouping similar keywords together in an ad group?
Name some of google adword ad extensions?
Quality score on google search is evaluated on?
How often does the adwords system run an auction to decide which ads to show on the google search page?
Which adwords settings are specified at the account level?
Google AdWords 
