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What are anchor texts? What role does anchor text have in SEO?
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Answer Posted / nashiinformaticssolutions
The text that can be clicked in a hyperlink is called anchor text. Instead of using generic content, anchor text should be pertinent to the website you're linking to, according to SEO best practices. Both consumers and search engines benefit from the context that anchor text offers. If a user chooses to click on the link, the link label tells her what she will see on the linked page. However, search engines index and rank webpages based on the anchor text.
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