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What is difference between marketing and sales
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Answer Posted / swapnil
Marketing includes research (identifying needs of the
customer), development of products (producing innovative
products) and promoting the product (through advertisements)
and create awareness about the product among the consumers.
As such marketing means generating leads or prospects. Once
the product is out in the market, it is the task of the
sales person to persuade the customer to buy the product.
Well, sales means converting the leads or prospects into
purchases and orders.
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