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how will i sell a refrigerator to an eskimo?

Answer Posted / steve radford

If I found myself sitting in front of an eskimo with a line
of refrigerators to sell, it would indicate a failure to
properly pre-qualify my prospect.

If the refrigerator and eskimo are metaphors for convincing
someone to buy something that is a waste of their money,
I'm not interested in doing that. I know your company
would not want to do that either.

Is This Answer Correct ?    17 Yes 34 No



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