Topic :: Advertising





Advertising Interview Questions
Questions Answers Views Company eMail

An advertiser looking to drive conversions is using manual cost-per-click (cpc) bidding. Which factor should be most important for this advertiser when keyword bids are decided?

5

An advertiser wants to increase the quality score of a low-perofrming keyword. Which approach would you recommend?

5

Your client is interested in switching from tv, print, and radio advertising. What are the return on investment (roi) benefits of online advertising campaigns over traditional media advertising?

5

The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?

5

which is the best bidding option for an advertiser who wants to drive more clicks from mobile devices?

5

Which factor should be most important for this advertiser when deciding keyword bids?

5

Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?

5

An advertiser is focused primarily on direct response, as opposed to branding. The advertiser should delete keywords from a search campaign if the keywords-?

5

What should an advertiser use to organize ad groups?

5

Which is a benefit of advertising online?

5

Which is a benefit of search advertising with google adwords?

5

an advertiser wants to increase clickthrough rate (ctr). Which would help to eliminate irrelevant impressions?

5

When creating text ads to advertise a client's small chain of italian restaurants, what should you include in the ad text to make it compelling to potential customers?

5

Which is a benefit of advertising online with google adwords?

5

what happens when an advertiser sets a daily budget lower than the recommended amount, using the standard delivery method?

5




Un-Answered Questions { Advertising }

Is banner advertising still effective?

2064


What is the company's annual advertising budget?

2322


What truth-in-advertising rules apply to advertisers? Under the Federal Trade Commission Act?

2197


Is the Advertising message(s) comprehensible?

2076


Would the Advertising copy turn anyone off? Does it appropriately reflect our company?

1828






why do u want to join the teaching career in management college, when u r working as a sales manager in MNC advertising company

1601


why do u want to join the teaching career in management college, when u r working as a sales manager in MNC advertising company

1630


under the modified cash basis of accounting, most revenues and expenses are recognized on the cash basis. Which one of the following items is an EXCEPTION to this accounting practice? a.Advertising b.Professional Fees. c.Supplies d.Rent

1696


if a person having bussiness of advertising total income is 2.lacs but the in that amount it also includes amount for the material(colour) that has pusrhased and labour charges so do we have to pay the income tax on the material amount and labour charges

1762


2. A budgeted profit statement of a company working at 75% capacity is provided to you 2 below, Sales 9,000 units at Rs. 32 Rs. 2,88,000 Less: Direct materials Rs. 54,000 Direct wages 72,000 Production overhead: fixed 42,000 variable 18,000 1,86,000 Gross profit 1,02,000 Less: Administration, selling and distribution costs: fixed 36,000 varying with sales volume 27,000 63,000 Net profit 39,000 You are required to: (a) Calculate the breakeven point in units and in value. (b) It has been estimated that: (i) if the selling price per unit were reduced to Rs. 28, the increased demand would utilise 90% of the company's capacity without any additional advertising expenditure, and (ii) to attract sufficient demand to utilise full capacity would require a 15% reduction in the current selling price and a Rs. 5,000 special advertising campaign. You are required to present a statement showing the effect of the two alternatives compared with the original budget and to advise management which of the three possible plans ought to be adopted, i.e., the original budget plan or (i) above or (ii) above. (c) An independent market research study shows that by spending Rs. 15,000 on a special advertising campaign, the company could operate at full capacity and maintain the selling price at Rs. 32 per unit. You are required to: (i) Advise management whether this proposal should be adopted.

1826


Why the secondary ip address of interface is not advertising in IGP cloud?

3924


How can I Proceed to my client regarding Advertisement Bill as we are dealing in advertising agency and also clear us can we deduct TDS on their bill? For Example we receive a bill from The Sandesh Ltd. of Rs. 50000/- and they do not mention service tax in the bill. So, Kindly provide the Guidelines regarding This Problem.

1588


What advertising will you be doing? - Venture Capitalists

784


Trial balance as on 31st March, 2014 Particulars Debit Pula Particulars Credit Pula Wages 14 100 Dividends received 4 300 Salaries 13 000 Bank overdraft 41 000 Opening Stock 40 000 Returns 1 000 Machinery 49 000 Creditors 14 200 Investments 30 700 Sales 258 500 Drawings 23 000 Capital 30 000 Purchases 130 000 Returns 2 000 Debtors 18 000 Advertising 13 400 Interest 4 800 Cash 11 000 349 000 ======= 349 000 ======== Additional information: 1. Closing stock is valued at P53 000. 2. Wages include P350 being advance against wages. 3. Wages include P1 000 paid for erection of machinery. 4. A purchase of stationery for P430 has been inadvertently included in the Purchases account. 5. A sale of investments with a book value of P2 600 for P2 500 has been included in the Sales Account. 6. Salaries include P150 per month paid to the proprietor’s domestic servant. 7. Machinery is to be depreciated by 10 per cent. Required: a. The revenue statement (Trading and Profit and Loss Account) for the year ended 31st March 2014 and b. Statement of financial position (Balance Sheet) as on 31st March, 2014.

1704


what are the advertising costs for TV ads at time of IPL ?

1159