What are the types of keywords?
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You want to generate leads with your adwords campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (roi) for this campaign?
Differentiate between google adword and double click.
Mention what are the types of keywords?
Every time your ad is eligible to show, adwords calculates its ad rank using your bid amount, components of quality score?
How to calculate ad rank?
What is the use of opportunities tab with adwords?
your new client's adwords account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client's keywords?
What is the first step that you should take if your ads get disapproved for any reason?
What should an advertiser use to organize ad groups?
When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?
What happens when a campaign consistently meets its average daily budget?
cliff just started working with a client who has a very disorganized adwords account. What's an effective way for him to begin restructuring his client's account?