Data shows the audience for a client's running shoe store is women ages 35 to 50. How can you optimize this client's display network campaign based on your research?

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If you have set a maximum cpc bid of $1 for your ads, and if the next most competitive bid is only $0.50 for the same ad position, what is the maximum cpc you would need to pay to show your ad - assuming your ad is similar in all other aspects?

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Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?

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Conversion tracking helps you improve the return on investment (roi) from your online advertising. What is the reason?

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how would you recommend that william set his budget if he wants to spend us $608 per month on his campaign?

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Differentiate between google adword and double click.

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Name some Google AdWords ad extensions.

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Every time your ad is eligible to show, adwords calculates its ad rank using your bid amount, components of quality score?

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Your travel agency client is running a very targeted campaign to reach people who are visiting paris on vacation and don't live in france. What would be an effective way to target this client's customers?

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what is a benefit of online advertising with google adwords?

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When a campaign is showing as pending within adwords, what is it?

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Explain the my client center (mcc) account functions?

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