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Which is a benefit of advertising online?
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your client's campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client's conversion rate?
Explain how does a google auction work?
If your ad serving option is set to optimize and there are multiple variations of your text ads within the same ad group, adwords will?
What is the limit set for the characters or number for adwords ad?
How to track conversions in google adwords?
Suppose you have created an ad group to advertise gourmet chocolate, and it includes keywords like dark chocolate and gourmet chocolate bars. If you opted this particular campaign into the google display network, what type of targeting would automatically be used to determine whether your ads might show?
Explain what is the meaning of ctr and how you can calculate?
Your client's campaign is consistently meeting its average daily budget. What should you do to maximize your client's budget throughout all hours of the day?
If both keywords and placements are added to the ad group, they would work together to?
Laura runs an online store with a large inventory of children's toys and games. Which ad format would you use for laura's campaign to reach people interested in purchasing children's games?
How to calculate quality score and ad rank?
Differentiate between adwords and adsense.
Google AdWords 
