What is the difference between long-tail vs short-tail keywords?

Answer Posted / nashiinformaticssolutions

The use of both long-tail and short-tail keywords is crucial for search engine optimization.

Long-tail keywords are longer (three or more words), while short-tail keywords are shorter (one or two words).

The short-tail keywords have a higher volume and more competition when it comes to search volume. On the other hand, long-tail keywords typically have low competition and low volume.

In comparison to short-tail keywords, long-tail keywords are a little more focused and simpler to rank for. Long tails are a preferable option for a new or low-authority website looking to increase traffic.

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