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WHAT IS THE DIFFERENCE BETWEEN BRAND AND A COMPANY?
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Answer Posted / vaibhav poddar
Brand & Company both are different and yet both can also be recognised as a brand.
Brand is the identification of the product that makes the difference in competition. It becomes the pet name(easily recognisable) for the product/service, like Colgate (Today most people recognise tooth paste as Colgate and asks the shopkeeper for Colgate of Pepsodent name, rather tooth paste of Pepsodent and Colgate)
On the other way everybody may not knows the manufacturer of the Colgate toothpaste or Pepsodent...
Same is the case with "Zerox" that now a days used as a synonym for photocopy. Again it is a brand of a photocopy machine that was launched initially with the name "Zerox"
So brand is the identification, whereas the company owns many brands and may build many brands.
The Reliance: is a Brand and its all the companies are also recogniesd by it only. There are many industries under the Reliance group. But they have a single brand "Reliance".
Company is the creator of the brand, and viz-a-viz the brand helps in building a recognition in front of others.
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