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can anybody explain the following procedure.
1. Reverse calculation based Pricing procedure
2. Forward calculation based Pricing procedure
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Answer Posted / noor
Reverse Pricing Model refers to a model that allows the
consumer to establish his/her requirements and offer those
requirements for bid by the seller. Thus rather than the
seller marketing a product to the buyer, the reverse is
occuring. Priceline has pioneered this model in the
consumer marketplace, using airline tickets as the product.
This model further reflects the changing power in the
market from the supplier to the consumer. When this model
can be effectively combined with the group buying model one
can envision powerful groups of buyers creating interesting
demands on companies.
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