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what is good will and what are the different types of good
will

Answer Posted / balu

Good will is an intangible asset. It is no profit no gain.
It is the brand image of the company.
Good will is reputation of a company/person name or fame is
called good will.

Types:
1.Purchase good will.
2. Self generated good will.

Is This Answer Correct ?    36 Yes 3 No



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