What is KRA and KPI?
Answer Posted / rajeev tiwari
KRA Stands for = Key Result Areas
KRA's are the results or outcomes of general areas for
which a particular department is responsible. A particular
job roles entails about 3-4 KRA's depending on the length
of particular vertical.
KPI Stands for = Key performance indicators
KPI's are attributed to the individual job role or
department. they can have effect on total producitvity or
business. They can be measured (usually self measured).
For, e.g KRA of Sales - Sales Management
KPI= Appointment of RDS to be done.
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