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Suppose i am a nirma surf retailer and you are from wheel
Active surf, now sell wheel active to me.

Answer Posted / neelam adhikari

My answer might sound wierd but once I know that the
retailer does not keep Wheel Active what I will do is "I
will send few of my lady friends (one by one) to the shop
and ask him for wheel active and since he does not have it
they will come out without buying anything(the ladies will
be directed to do so ofcourse)repeat the exercise for say
three days and then I will go to the retailer with the
product, by now he knows that there are people coming to
him with its demand, backed my sales skills and a few
lucrative offers he will definetely get ready to keep the
product on his shelf. But ofcourse this is a short term
solution which will take the product to retilers shelf but
to take it to customers house and make the retailer buy it
more and everytime, quality of the product, advertisements,
new offers and definetely demand in that particular area
will be the key elements".

Is This Answer Correct ?    30 Yes 13 No



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