Difference between modern and traditional concepts of
marketing
Answers were Sorted based on User's Feedback
Answer / v .deepak
Traditional marketing is start from production and end with
sell .
but in modern marketing it includ planning , product,
prise ,promotion , place and after sell services.
Is This Answer Correct ? | 189 Yes | 23 No |
Answer / abdul faiz
Traditional mkting concentrate on favourable products, but
modern mkting concentrate on cutomer needs, wants and
satisfaction.
Is This Answer Correct ? | 97 Yes | 23 No |
Answer / mohit singh
in traditional mkting the manufacturear sell only those
product which he produce & not focused on consumer
prefrence. but in modern mktig manfct analyse the consumer
demand then produce.
Is This Answer Correct ? | 76 Yes | 22 No |
Answer / priyanka
the target or traditional concept is to earn maximum profit by maximizing the sales
while in modern concept, the profits earn through satisfaction of consumer needs.
Is This Answer Correct ? | 54 Yes | 7 No |
Answer / narasimha
Traditional marketing was not consumer focused its production and product focus. Modern marketing is service driven and customer oriented. Marketing focus is increasing day by day.Utilising resources to optimum level and giving best product for lessser price is new mantra of modern marketing
Is This Answer Correct ? | 58 Yes | 26 No |
Answer / kartik
traditional marketing is old concept market,but modern
marketing is very cricticl market in the market involve
planning ,contolling,promotion,price,envirnment ect.
Is This Answer Correct ? | 62 Yes | 34 No |
Answer / rupon das
Traditional marketing emphasis on selling and more profit
While, modern marketing emphasis on profit as well as consumer satisficstion.
Is This Answer Correct ? | 34 Yes | 9 No |
Answer / grace cecelia roland
Traditional Marketing concept primarily emphasizes on the transfer of the ownership of the product from the producer to the customer.It was entirely production and sales oriented,thus marketing was just concerned with the buying and selling of goods and services.
However, Modern Marketing concept evoked a different approach to the purpose of marketing itself.
The modern concept of marketing dealt with customer creation. This meant that customer satisfaction was essential and that it must be met in order for a business organization to be profitable. By doing so the sales and marketing aspect of a business organization took into consideration customers preferences, ideal promotional techniques, ways to retain there customers and ways to attract new customers. All this practices meant that customers were given priority. Thus, modern marketing concept is customer service oriented.
Is This Answer Correct ? | 16 Yes | 2 No |
Answer / bhagyashree
The princple of traditional market:
The basic principal follwed is " caveat emplor " let buyer
beware.
The princple of morden market:
The principal follwed is " caveat vendor" let the seler
beware.
Is This Answer Correct ? | 22 Yes | 13 No |
Answer / nick
Traditional Marketing: In traditional marketing, more
importance is given on selling the product. They start
with production and marketing is done while selling and
promoting the product to attain sales at profit. In this
technique, the existing products are imposed on the
market through aggressive selling and promotional
pressures.
Modern Marketing: Its main motive is customer
satisfaction that is building a relationship with MIS
customer and is achieved through an integrated,
corporate wide set of marketing activities. This
technique understands the needs and desires of the
customer and product is designed accordingly.
Is This Answer Correct ? | 14 Yes | 6 No |
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