Answer / abhishek

promotional activities directly affects sales as it helps a
company to increase it`s market share,attract new customers
moreover it`s adversely affects too as when it`s not
properly done to the targeted sound audience as in case of
Kellog`s when initially launched in Indian market (not
properly positioned in the minds of the customer as an
instant ready made breakfast ),it`s done for increase in
sales more aggressively to capitalize the targeted market.

Answer / salman

well,i hava an answer for this yes over acting towards the
particular product will affect the sales for example
promoting a product aftr knowin that product is going in
good pase still so many adds notice will chang customers
mind that they have so much of money an will tortur them to
switch to another product..
and another thing is promoting through brand ambassidor
for example ROCKY sawant people jus hate her u knw minto
had lost their sales due to this. so this accordin to me..

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